Determinants of Agroedutourism Development: A Case Study of Orange Picking Tourism at Politeknik Negeri Jember
DOI:
https://doi.org/10.25047/ijossh.v2i2.6696Keywords:
accessibility, agroedutourism, amenities, attraction, visitor perception, Teaching FactoryAbstract
Agroedutourism has emerged as a sustainable tourism model that integrates recreational activities with agricultural education, offering both experiential learning and economic value. This study analyzes the determinants of agroedutourism development at the orange picking site of the Teaching Factory (TeFa) Kebun Inovasi Politeknik Negeri Jember (Polije). The objectives are to identify the potential attractions of orange-based agroedutourism and to evaluate the influence of attraction, accessibility, amenities, and visitor perceptions on destination development. Data were obtained through field observations, interviews with management and academic experts, and surveys of 125 visitors. A descriptive approach was used to assess the site’s potential, while multiple linear regression was applied to examine the effect of the four determinant variables. The results indicate that TeFa Kebun Inovasi has strong agroedutourism potential, supported by commodity diversity, educational value, scenic landscapes, and opportunities for local product development. Regression analysis shows that attraction, accessibility, amenities, and perception collectively have a significant effect on agroedutourism development (F = 213.927; p < 0.05). However, only visitor perception exhibits a significant individual influence (β = 0.873; p < 0.001), suggesting that visitor experience acts as the primary driver of development. Physical factors such as attraction, accessibility, and amenities contribute positively but do not show significant independent effects. These findings highlight the importance of enhancing experiential quality, educational engagement, and service interaction to strengthen visitor perception. Improving facilities, infrastructure, and thematic attractions remains essential to support a comprehensive and competitive agroedutourism model within a vocational education environment.
References
Aldillah, R., Rachmawati, R. R., Muslim, C., & Yaumidin, U. K. (2023). Potential for development beef cattle in the Agro Techno Park Guguak, West Sumatra-Indonesia. IOP Conference Series: Earth and Environmental Science, 1180(1), 12014.
Alim, M. F., Nugroho, A. P., Arif, S. S., Murtiningrum, & Sutiarso, L. (2020). Development of knowledge management system for assisting the Agrotechno Edu-park establishments in Sriharjo village, Imogiri district, Bantul regency. IOP Conference Series: Earth and Environmental Science, 542(1), 012064. https://doi.org/10.1088/1755-1315/542/1/012064
Damanik, J. & weber F. H. (2008). Perencanaan Ekowisata. Penerbit Andi.
Fathoni, I. (2020). Analisis Daya Tarik Budidaya dan Pengolahan Kopi untuk Pengembangan Agrowisata di Desa Babadan Banjarnegara. Jurnal Kawistara, 10(3), 310–327.
Harahap, M., Bilgies, A., Nurjanah, S., & Wijayanto, G. (2024). Pengembangan Branding Lokal Berkelanjutan: Mempromosikan Produk Unggulan dan Pariwisata Daerah melalui Pemasaran Berbasis Komunitas. I-Com: Indonesian Community Journal, 4(2), 644–653.
Heru, A. A., Siska, L. P., & Eri, B. (2024). Peranan Memorable Tourist Experience dalam Memediasi Hubungan Antara Tourist Engagement dan Revisit Intention. Altasia Jurnal Pariwisata Indonesia, 6(2), 222–235.
Hikmawati, S., Sumar, & Saputra, D. (2025). Pwngaruh Aksesibilitas, Fasilitas, dan Daya Tarik Wisata Terhadap Minat Berkunjung Kembali Wisatawan di Pantai Temberan Kabupaten Bangka. Jurnal Riset Multidisiplin Edukasi, 2, 686–713. https://doi.org/10.71282/jurmie.v2i7.676
Kuntari, W., & Widiyanti, F. T. (2021). Pengembangan Agro-Ekowisata di Lingkungan Gunung Merapi Yogyakarta. Wanamukti, 24(2), 22–31.
Marseva, A. D., Sumarlina, S., Nadhirah, A., Napitupulu, T. S., & Putri, C. J. (2025). Inisiasi Agro-eduwisata Petik Jeruk di Teaching Factory Kebun Inovasi Polije. SEJAGAT: Jurnal Pengabdian Masyarakat, 1(3), 92–100.
Martinus, K., Boruff, B., & Nunez Picado, A. (2024). Authenticity, interaction, learning and location as curators of experiential agritourism. Journal of Rural Studies, 108, 103294. https://doi.org/https://doi.org/10.1016/j.jrurstud.2024.103294
Masanda, F. B., Maharani, E., & Kurnia, D. (2024). Strategi Pengembangan Agrowisata Persawahan Poyotomo. Jurnal Triton, 15(2), 344–360.
Masniawati, A., Haloho, R. D., Nurdin, M. R. T. J. P., Manguntungi, B., Aslam, M., Muis, N., & Wahid, M. (2023). Agroedutourism-based community empowerment strategy as the implementation of a sustainable agriculture program in Batulaya Village, West Sulawesi.
Ndhlovu, E., & Dube, K. (2024). Agritourism and sustainability: A global bibliometric analysis of the state of research and dominant issues. Journal of Outdoor Recreation and Tourism, 46, 100746. https://doi.org/https://doi.org/10.1016/j.jort.2024.100746
Novikarumsari, N. D., & Amanah, S. (2019). Pengembangan Model Agroeduwisata sebagai implementasi pertanian berkelanjutan. Suluh Pembangunan: Journal of Extension and Development, 1(2), 67–71.
Putri, W., & Ilhami, M. (2025). Pengaruh Aksesibilitas dan Word of Mouth Terhadap Keputusan Berkunjung di Wisata Kampung Durian Bengkulu Tengah. Jurnal Entrepreneur Dan Manajemen Sains (JEMS), 6, 1017–1032. https://doi.org/10.36085/jems.v6i2.8356
Rahayu, S., Megasari, M., & Saragih, G. (2022). Pengembanga Pariwisata Berkelanjutan.
Rahmah, U., & Djuwendah, E. (2021). Performance Analysis of Sustainable Agrotourism in Lebakmuncang Village. J. Bus. Hosp. Tour, 7, 20–32.
Ramdan, M., Gantini, T., Dahtiar, A., & Lutfiah, L. (2024). Pengaruh Daya Tarik Wisata Dan Aksesibilitas Terhadap Keputusan Berkunjung Di Agrowisata Kebun Buah Alam Segar Ciptaharja Kabupaten Bandung Barat. Paradigma Agribisnis, 7(1), 63–70.
REB, A. M., Pranita, H. S., Hilda, S. W., Meidhita, J., Ferdyanto, M., Jembar, T. A., & Indreswari, R. (2022). Inovasi Pemanfaatan Lemon California (Citrus limon (L.) Burm. f.) Sebagai Upaya Pemberdayaan Masyarakat Desa Segorogunung Dan Untuk Meningkatkan Imunitas. Prosiding Seminar Nasional Unimus, 5.
Roman, M., & Kawęcki, N. (2024). Agritourism in academic research: Literature review and cluster analysis.
Rumlus, M. N., & Eviana, N. (2024). Pengaruh Fasilitas Wisata Terhadap Kepuasan Wisatawan di Kawasan Kuliner Pasar Lama Tangerang. JoTHH, 1(1), 1–14.
Soesilowati, E., Kariada, N., Sumastuti, E., & Setiawan, A. B. (2019). Community empowerment model through regional partnership program and agro techno park initiative. Journal of Arts and Humanities, 8(7), 69–75.
Soesilowati, E., Martuti, N. K. T., Sumastuti, E., & Setiawan, A. B. (2020). Revitalisasi Kelembagaan Petani Sebagai Wahana Alih Teknologi Dan Inkubator Bisnis Pendukung Agro Techno-Park Porwosari, Semarang. Jurnal Graha Pengabdian, 2(4), 335. https://doi.org/10.17977/um078v2i42020p335-346
Sumarlina, S., Nadhirah, A., Napitupulu, T. S., & Marseva, A. D. (2024). Kajian Mutu Organoleptik Minuman Sari Lemon dengan Penambahan Konsentrasi Madu yang Berbeda: Organoleptic Quality Study of Lemon Juice Drinks with the Addition of Different Honey Concentration. Jurnal Ilmiah Inovasi, 24(1), 8–14.
Sutiarso, M. (2018). Pengembangan pariwisata yang berkelanjutan melalui ekowisata.
Tiara Millenia Loziska, Sabrina Alifia Zahra, & Atharikusuma, D. (2024). Agroedutourism Development in Pagarawan Village Bangka Regency Based on Community Participation. Arsir, 8(1 SE-Articles), 51–63. https://doi.org/10.32502/arsir.v8i1.106
Tolinggi, W. K., Gubali, H., Baruwadi, M., & Murtisari, A. (2018). Potency Analysis for Agro Science Techno Park Area Development Plan in Gorontalo Province. International Journal of Agriculture System, 6(1), 13–24.
Turtureanu, A.-G., Crețu, C.-M., Pripoaie, R., Marinescu, E. Ș, Sîrbu, C.-G., & Talaghir, L.-G. (2025). Sustainable Development Through Agritourism and Rural Tourism: Research Trends and Future Perspectives in the Pandemic and Post-Pandemic Period. In Sustainability (Vol. 17, Issue 9, p. 3998). https://doi.org/10.3390/su17093998
Utama, T. C., Yuliantika, D., Gunawan, P. D., Setiawan, H., Anindy, L. G. R., Amalia, N. A. I., Wahyu, M., Suryati, S., Bachtiar, M. Z., & Sarjan, M. (2022). Pertanian Organik sebagai Alternatif Teknologi Agrowisata di Sembalun Lawang. Unram Journal of Community Service, 3(1), 1–4.
Valiev, A., Dmitriev, A., Hafizov, K., Galiev, I., & Nezhmetdinova, F. (2017). Agro-bio-techno park as an innovative factor of increasing competitiveness of agriculture under global challenges. International Scientific Conference RURAL DEVELOPMENT 2017, 1365–1368.
