Wahyono, N.D. et al. 2025. Marketing Strategy of Kretek Cigarettes “Semar Manthoel” Product PR. Yasin Jaya Abadi in Jember Regency. International Journal of Technology, Food and Agriculture. 2, 2 (Apr. 2025), 78–91. DOI:https://doi.org/10.25047/tefa.v2i2.5615.