Analisis Strategi Pemasaran Roasting Coffee Robusta (Coffea canephora) Produksi Gabungan Kelompok Tani (GAPOKTAN) “Sumber Mulyo” Desa Pakis, Kecamatan Panti, Kabupaten Jember.

Marketing Strategy Analysis of roasted robusta coffee (Coffea canephora) Production of Farmers Group Association (GAPOKTAN) “Sumber Mulyo” Pakis Village, Panti District, Jember Regency

Authors

Dhimas Gusti Nandita , Bagus Putu Yudhia Kurniawan , Ridwan Iskandar

DOI:

10.25047/jii.v23i1.3834

Published:

30-04-2023

Issue:

Vol. 23 No. 1 (2023): April

Keywords:

Roasting Coffee Robusta, SWOT, AHP, strategi pemasaran

Article

How to Cite

Gusti Nandita, D., Yudhia Kurniawan, B. P., & Iskandar, R. (2023). Analisis Strategi Pemasaran Roasting Coffee Robusta (Coffea canephora) Produksi Gabungan Kelompok Tani (GAPOKTAN) “Sumber Mulyo” Desa Pakis, Kecamatan Panti, Kabupaten Jember.: Marketing Strategy Analysis of roasted robusta coffee (Coffea canephora) Production of Farmers Group Association (GAPOKTAN) “Sumber Mulyo” Pakis Village, Panti District, Jember Regency. Jurnal Ilmiah Inovasi, 23(1), 34–43. https://doi.org/10.25047/jii.v23i1.3834

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